Marketing.
Communications. Fundraising.
For your nonprofit organization
VCB Consulting accelerates the missions of nonprofit organizations to achieve fundraising, programmatic and brand success.
VCB Consulting is your partner for nonprofit success.
Led by Vanessa Bilanceri, VCB Consulting knows nonprofits inside and out. As a fundraiser, marketer and communicator for nearly 20 years, Vanessa has led countless successful projects, strategic plans and campaigns for dozens of well known nonprofit organizations in the San Francisco Bay Area, Washington, DC, New York City and abroad.
Vanessa enjoys wearing different hats! She is ready to strategically advise an organization’s CEO or ED on their communications and fundraising, partner with an existing marketing or development director or join a new team for the long or short haul. She often fills in when someone is away on leave, serves an interim role while a search is underway or supports the organization by managing important development projects from start to finish.
Vanessa has a passion and enthusiasm for nonprofit work that is evident in everything she does.
Vanessa is agile, and she brings calm, optimism, and clarity with her 20 years of communications experience.
Vanessa was able to involve our Board at unprecedented levels and enable them to see our future possibilities as an organization.
ABOUT VANESSA
Why I do what I do
I am mission driven. I need to know that my efforts go to bettering my community and our society. The particular way I contribute—through my marketing, communications and fundraising skills—allows me to be creative and goal directed.
The biggest challenge
The initial phase of the pandemic was a big challenge: helping clients navigate the new normal when in-person donor cultivation could not happen, including important annual fundraising events.
My clients were also not used to working remotely with their team spread out and not visible. Having worked out of a home office for most of my career, I was able to guide and reassure them during this uncertain time, while implementing new donor engagement strategies, fresh ways to market virtual events, and considerate messaging to appeal to those who could afford to give, while recognizing the many health, family and financial hardships many faced.
Outside of work
I am the proud daughter of two Italian immigrants. I enjoy being outside, cycling indoors and practicing yoga and martial arts. I have loved traveling extensively, volunteering, and living across the US (Austin, Washington, DC, San Francisco, Brooklyn) and internationally (Mexico City, Buenos Aires, Kampala, Morcone and Florence). I now happily live in Upstate New York (Albany).
What I’m good at
- Developing a new campaign from start to finish
- Coming up with new ideas (and making them happen!)
- Organizing tasks and people to see a project through to completion
A favorite project
Sometimes I do parts of a project—I offer the strategy and they implement, or a client has an idea and wants me to make it a reality. In this case, a new client had never before done a year-end giving campaign. I suggested this idea, created the strategy, messaging and timeline, oversaw the design of the materials, wrote all the content and saw the implementation through to the end of the campaign, concluding with measurement and evaluation. We engaged new donors and raised some much needed first-time funds!
Where I studied
I hold a BS in Public Relations and a BA in Government, both with Honors, from the University of Texas at Austin. Additionally, I have studied marketing at Georgetown University and business at el Instituto Tecnológico Autónomo de México in Mexico City.
We hired Vanessa at the recommendation of a colleague for what we anticipated to be a quick, two-month leadership communications project. She remained our strategic communications consultant, working closely with me, our communications director and the NLADA Board of Directors, for more than two years. Vanessa is agile and brings calm, optimism, and clarity with her 20 years of communications experience. Vanessa played an invaluable role in support of our executive leadership transition, and I am glad she has been able to continue to work with me in my new capacity as CEO of the NLADA Insurance Program – Service Corporation.
Jo-Ann Wallace, Esq. Former President & CEO
SERVICES
VCB Consulting offers the following services to support your nonprofit’s success.
Creating and implementing event marketing campaigns
Creating, editing or proofing print or electronic materials
Overseeing graphic designers, video producers and web developers to complete new projects
Copy writing for newsletters, e-updates, brochures, web site, emails, letters, etc.
Coordination or management of appeal campaigns or other campaigns
Website updating, audit or management of new web site development (including working with designers or developers)
Guidance on board of directors communications and engagement
Collateral auditing / review of print, electronic and online assets, including photos and videos
Social media strategy, planning and execution
Strategic communications advising in times of change
Building a fundraising plan / organizing a fundraising structure and tracking system
Re-branding
Devising corporate sponsorship structure and benefits
Creation of PPT presentations/slide decks
Script writing / creation of talking points, messaging, and remarks for presentations, videos or events
Creation of feedback surveys, analysis of results
Related project management
We never could have accomplished all we did this past year and exceeded our fundraising and marketing goals without Vanessa’s support. She stepped in during a crunch time and was able to ramp up immediately to provide effective, quick, supportive and high quality services. She has a keen marketing eye that she brings to all projects, which helped us in shaping our messaging and visuals to feel relevant and compelling to our audiences. Her input and direction was critical to our team’s success during a really intense year. She is worth her weight in gold if you are lucky enough to secure some of her time!”
Amie Latterman, Chief Advancement Officer
FEATURED PROJECTS
Click on an image to view a client project.
CURRENT & PAST CLIENTS
Here are some of the nonprofit clients I have had the pleasure of working with:
Vanessa is adept at creating content and engagement opportunities that attract new donors, sell-out events, and raise revenue.
I cannot think of a person more skilled, nimble and effective than Vanessa.
I know that when we turn a project over to Vanessa, I don’t need to worry about it – it’s going to be done well and on time.
CONTACT
No matter the time zone, let’s work together!
Vanessa Bilanceri
I work with clients all over the country. I am based in New York—on Eastern Standard Time—though many of my clients are on the West Coast. (They often tell me they love waking up and seeing projects complete before they are even in the office!)
Let’s connect via email, video call, text message, or old fashioned phone call.
Vanessa is, without question, one of the most effective professionals I’ve had on any of my teams.
We never could have accomplished all we did this past year and exceeded our fundraising and marketing goals without Vanessa’s support.
Vanessa is a JOY to work with. I’d jump at the chance to work with her again!